ENGLISH

Outrageous Advertising That's Outrageously Successful: Created for the 99% of Small Business Owners Who Are Dissatisfied with the Results They Get

By Glazer , Dan S , Bill; Kennedy

Book information

Publisher
Morgan James Publishing;Glazer-Kennedy Publishing
Year
2009
ISBN
9780982379301, 4108233131, 0982379307, 9780982379394, 0982379390
Language
english
Format
EPUB
Filesize
13 MB (14113172 bytes)
Pages
xxviii, 313 pages: illustrations\0
Time added
2020-11-29 04:20:33
Business

Description

When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The owner, the author of this book, could have done the normal thing and sell the wet merchandise to a Jobber--a business that buys damaged goods in bulk for cheap. Instead, he did the OUTRAGEOUS thing--he advertised in a very OUTRAGEOUS way which resulted in receiving much more than he would have received from the Jobber. It was easy. Here is an OUTRAGEOUS idea--it's easy to make a lot of money from advertising. That's right, easy money! This book, OUTRAGEOUS ADVERTISING THAT'S OUTRAGEOUSLY SUCCESSFUL, explains in certain terms how to advertise and make money. Rich with examples and stories showing exactly how to implement a successful OUTRAGEOUS program, this book cracks the code on getting a return on your advertising dollars--an OUTRAGEOUS return!

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