ENGLISH

Revolutionize your customer experience / Colin Shaw

By Colin Shaw

Book information

Publisher
Palgrave Macmillan
Year
2005
ISBN
140393603X, 9781403936035, 9780230513457
Open Library ID
OL8399616M
Language
english
Format
PDF
Filesize
3 MB (2710001 bytes)
Edition
First Edition
Pages
241\241
Topic
Business
Library
avaxhome.ws
Orientation
yes
Scanned
no
Time added
2010-05-31 15:29:46

Description

In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.

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