ENGLISH

Generating Buy-In: Mastering the Language of Leadership

By Mark S. Walton

Book information

Publisher
AMACOM
Year
2003
ISBN
0814407889, 9780814407882
Open Library ID
OL22020206M
Language
english
Format
PDF
Filesize
474 kB (485585 bytes)
Pages
129\129
Time added
2011-06-04 13:46:07

Description

Business success depends not only on visionary ideas but also on the ability to get employees, investors, potential partners, and customers to "buy-in" to those ideas. This work presents the language of leadership used by the most influential leaders in business, politics, and other arenas.

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