Managing Innovation in Organisations: Fostering an Entrepreneurial Approach

Description

This book explores how organisations need to manage their innovation processes in order to compete in the global marketplace. Innovation is essential to the ongoing competitiveness of organisations but can be difficult to capture and disseminate. This book states that there needs to be guidelines about how to manage innovation in an organisational context. This includes focusing on different types of innovation from incremental to radical. This book will focus on ways to manage innovation from incorporating it into organisational practices to implementing it into beneficial partnerships. Each chapter in the book focuses on a different aspect of innovation from how to communicate ideas to commercialising innovation.  Preface Innovation Why Study Innovation? Structure of Book Conclusion Acknowledgements Contents List of Tables List of Case Studies 1 Managing Innovation Learning Objectives Introduction How to Manage Innovation Context of Topic—Innovation Trends Digitalisation Internationalisation Open Innovation Creativity Data Analytics Innovation Post the COVID-19 Pandemic Social Media Group Activity Innovation Implementation Process Key Aspects in Success Advantages and Disadvantages Defining the Concept of Innovation Production and Manufacturing Orientation Entrepreneurial Alertness In Class Debate Question Application Activities Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 2 Types of Innovation and Innovation Failure Learning Objectives Introduction Context of Topic: Innovator Defined Group Activity Implementation Process Key Aspects in Success Advantages and Disadvantages In Class Debate Question Application Activities Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 3 Innovation Ecosystems Learning Objectives Introduction Context of Topic Group Activity Innovation Ecosystems and Social Cognitive Theory Innovation Ecosystem Implementation Process Key Aspects in Success Advantages and Disadvantages Entrepreneurial Ecosystems Collaborative Innovation In Class Debate Question Leadership and Motivation During Crises Application Activities Athlete Innovation Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 4 Resilience and Innovation Learning Objectives Introduction Context of Topic Group Activity Implementation Process Key Aspects in Success Advantages and Disadvantages Social Innovation Classroom Activity Community Enterprises In Class Debate Question Internet Exercise Application Activities Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 5 Entrepreneurial Innovation and Strategy Learning Objectives Introduction Strategic Innovation Culture Checklist Context of Topic Group Activity Implementation Process Key Aspects in Success Advantages and Disadvantages The Role of Innovation Managers In Class Debate Question Strategy and Innovation Application Activities Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 6 Social Marketing Innovation Learning Objectives Introduction Context of Topic Group Activity Implementation Process Key Aspects in Success Advantages and Disadvantages Value Chain Analysis Sustainable Development Goals In Class Debate Question Internet Exercise Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 7 Green and Eco-Innovation Learning Objectives Introduction Eco-Innovation Opportunity Recognition Checklist Context of Topic Group Activity Circular Economy and Sustainable Innovation Implementation Process Key Aspects in Success Advantages and Disadvantages Sustainable Food Innovation In Class Debate Question Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 8 Artificial Intelligence Innovation Learning Objectives Introduction Innovation in Data Storage Innovation Policy Context of Topic Key Aspects in Success Advantages and Disadvantages In Class Debate Question Application Activities Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References 9 Innovation Trends Learning Objectives Introduction Context of Topic Group Activity Implementation Process Key Aspects in Success Advantages and Disadvantages Multidisciplinary Influences on Innovation Trends Accounting Agriculture Anthropology Arts Biotechnology Economics Environment Ethnic Studies Finance Gender History Information Systems Management Marketing Political Science Project Management Psychology Religion Rural Sociology Sports Management Tourism Classroom Activity In Class Debate Question Internet Exercise Lessons Learnt Discussion Questions Learning Outcomes Conclusion Multiple Choice Questions References