Jochen Wirtz

Essentials of Services Marketing

2022 · ENGLISH · PDF

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Positioning Services in Competitive Markets

2017 · ENGLISH · EPUB

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Intelligent Automation: Welcome to the World of Hyperautomation: Learn How to Harness Artificial Intelligence to Boost Business & Make Our World More Human

2020 · ENGLISH · RAR

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Services Marketing: People, Technology, Strategy

2021 · ENGLISH · EPUB

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Services Marketing: People, Technology, Strategy

2021 · ENGLISH · PDF

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Understanding the Role of Business Analytics: Some Applications

2019 · ENGLISH · PDF

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Essentials of Services Marketing

2018 · ENGLISH · PDF

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Marketing des services

2014 · FRENCH · PDF

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