ENGLISH

Social Marketing Digital Book Set

By Jeff Korhan; Scott Stratten; Dan Zarrella; Gail F. Goodman; Scott Stratten; Dan Zarrella

Book information

Publisher
Incorporated, John Wiley & Sons
Year
2014
ISBN
9781118840054
LCC
HF5414.S635 2014
Language
english
Format
EPUB
Filesize
14 MB (15000543 bytes)
Edition
1
Pages
655\0
Time added
2023-09-01 18:16:40
etc; BUS043000; BUS058000; NON000000manualsSocial marketing-Handbooks

Description

A set of four e-books on engaging social media, marketing strategies and more This is a four-publication set called Social Marketing. The collection includes: UnMarketing, the Science of Marketing, Built-in Social, and Engagement Marketing. UnMarketing takes a fresh look at topics such as immediacy and relevancy, teleseminars, Twitter and networking events. Built-in Social explores how to transform trust into new business and essential content marketing strategies. The Science of Marketing takes you from e-books to blogging.

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