ENGLISH

International Business

By Alan Sitkin , Nick Bowen

Book information

Publisher
Oxford University Press
Year
2013
ISBN
0199646961, 9780199646968
Language
english
Format
PDF
Filesize
14 MB (14775479 bytes)
Edition
2
Pages
426\454
Time added
2016-04-10 07:47:47

Description

This stimulating text provides a truly international perspective, with a wealth of real life examples from developed and emerging countries to help students envisage how organizations across the globe practise business. Thoroughly updated and revised to give students a deeper understanding of the key international business theories, this new edition features:- Considerably revised structure to reflect student’s knowledge as they progress through an international business module- Increased coverage of the core international business theories to enable in-depth understanding of the issues and challenges of international business- New chapters on emerging markets and the environmental challenges facing businesses- End of part long cases to promote a holistic understanding of international businessOnline Resource CentreFor registered adopters of the text: - Multimedia library- Instructor’s manual - Suggested assignment questions- Additional case studies- Test bank of questions- Indicative answers for case study questions and assignment and examination questionsFor students: - Extension material- Interactive Map- Assignment and examination questions- Self-test multiple-choice questions - Key websites- Revision tips- Additional case studies- Case study questions and answers

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