ENGLISH

Marketing Research

By Naresh Malhotra , Dan Nunan , David Birks

Book information

Publisher
Inc., Trans-Atlantic Publications
Year
2017
ISBN
1292103124, 9781292103129
Language
english
Format
PDF
Filesize
19 MB (19749364 bytes)
Edition
5th
Pages
976\976
Time added
2018-05-31 09:34:47
Research;Marketing;Marketing & Sales;Business & MoUsed & Rental Textbooks;Specialty Boutique

Description

Offering a clear explanation and discussion of concepts and valued for its comprehensive nature, the European version of this text is much valued for its wealth of European and International case material, which is why we see strong sales of this title in both the UK as well as Europe.

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