ENGLISH

Managing Online Reputation: How to Protect Your Company on Social Media

By Charlie Pownall (auth.)

Book information

Publisher
Palgrave Macmillan UK
Year
2015
ISBN
978-1-137-38229-0, 978-1-137-38230-6
DOI
10.1057/9781137382306
Language
english
Format
PDF
Filesize
2 MB (1991956 bytes)
Series
Palgrave Pocket Consultants
Edition
1
Pages
XVII, 236\249
Time added
2016-03-14 21:35:01
generalScience

Description

Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.

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