ENGLISH

The 24 Sales Traps and how to Avoid Them: Recognizing the Pitfalls That Mislead Even the Best Performers

Book information

Publisher
AMACOM
Year
2001
ISBN
9780814471418, 0-8144-7141-2
Open Library ID
OL8043228M
Language
english
Format
PDF
Filesize
986 kB (1010057 bytes)
Edition
1st
Pages
199\199
Topic
Business Trading
Library
mexmat
Time added
2009-07-20 03:45:11

Description

There's nothing easier, more natural - or more dangerous - than to latch on to wrong information. Salespeople do it all the time, as they mistakenly build their sales philosophies on foundations of half-truths and falsehoods, such as "you must be aggressive to succeed in sales" or "lower your price to close the sale."

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