ENGLISH

Steve Jobs & The NeXT Big Thing

By Randall , Stross

Book information

Year
2012
Language
english
Format
EPUB
Filesize
377 kB (386024 bytes)
Pages
\0
Time added
2024-01-29 06:29:05

Description

Originally published in 1993, this is the story of Steve Jobs’s ambitious attempts after he left Apple in 1985 to create a new company, NeXT Computer. This period was the nadir of Jobs’s professional life, as NeXT’s products failed to find a welcome in the marketplace. The company burned through more than $250 million without managing to eke out a profit. It would eventually be rescued by Apple and Jobs would return there after the close of the book’s narrative. When he did, he took with him lessons learned during his NeXT years in how not to manage a company..M.F

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