Creative Problem Solving for Managers
Book information
Description
This updated text provides a lively introduction to the essential skills of creative problem solving. Using extensive case-studies and examples from a wide range of business situations, it explores a wide range of problem-solving theories and techniques, illustrating how these can be used to solve a range of management problems. Thoroughly revised and redesigned, this new edition retains the accessible and imaginative approach to problem solving skills of the first edition. Contents include: blocks to creativity and how to overcome them key techniques including lateral thinking, morphological analysis and synectics computer-assisted problem solving increased coverage of group problem solving techniques and paradigm shift. As creativity is increasingly recognized as a key skill for successful managers, this book will be welcomed as a comprehensive introduction for students and practising managers alike.
Similar books
Absolute Essentials of Strategic Marketing
2021 · PDF
Absolute Essentials of Creative Thinking and Problem Solving
2021 · PDF
Creative problem solving for managers : developing skills for decision making and innovation
2019 · PDF
Public Sector Marketing
2007 · PDF
Strategic Marketing: An Introduction
2008 · PDF
Creative Problem Solving for Managers: Developing Skills for Decision Making and Innovation
2013 · PDF
Creative Problem Solving for Managers - Developing Skills for Decision Making and Innovation, 2nd Edition
2005 · PDF
Strategic Marketing: An Introduction
2000 · PDF