ENGLISH

Edison on Innovation: 102 Lessons in Creativity for Business and Beyond

By Alan Axelrod

Book information

Publisher
Jossey-Bass
Year
2008
ISBN
9780470231395, 9780787994594, 0787994596
LCC
HD53 .A985 2008
Open Library ID
OL11097870M
Language
english
Format
PDF
Filesize
905 kB (926265 bytes)
Pages
195\195
Time added
2011-08-31 04:54:40

Description

In this fascinating exploration of one of the most celebrated and innovative minds, best-selling author Alan Axelrod cuts through the myths and reverence surrounding Edison’s “genius” to show how the inventor was, in fact, an ordinary man who created extraordinary work. While many of us believe that creativity, like genius, is something that just happens by chance or destiny, Edison’s life demonstrates that creativity of the very highest order can indeed be summoned up at will, and even reduced to a reliable working method and set of principles.

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