Global Goes Local: Popular Culture in Asia
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In Global Goes Local, international scholars from a variety of disciplinary perspectives examine different forms of popular culture in Asia. Covering topics from pop music in Korea to TV commercials in Malaysia, this collection shows how imported cultural forms can be invested with fresh meaning and transformed by local artists to result in new forms of assertion and resistance that also meet the needs of their particular audiences. Contents Figures Acknowledgments Global Goes Local Asia and Global Popular Culture: The View from He Yong’s Garbage Dump Part 1: Global versus Local – Hybridity and Appropriation in Asian Popular Culture 1 Hulk Hogan in the Rainforest 2 Hybridity and Disjuncture in Mainland Chinese Popular Music 3 Under Attack: Mass Media Technology and Indigenous Musical Practices in the Philippines 4 Rocking East and West: The USA in Malaysian Music (An American Remix) 5 Exploding Ballads: The Transformation of Korean Pop Music Part 2: Political, Ideological, and Spiritual Tensions in Asian Popular Culture 6 The Politics and Poetics of Sister Drum: “Tibetan” Music in the Global Marketplace 7 Television Drama in China: Engineering Souls for the Market 8 Moral Advertising in Malaysian TV Commercials 9 “You May Not Believe, But Never Offend the Spirits”: Spirit- Medium Cults and Popular Media in Modern Thailand 10 Revisioning Japanese Religiosity: Osamu Tezuka’s Hi no tori (The Phoenix) Part 3: The Creation, Assertion, and Representation of Identity in Asian Popular Culture 11 Images of Asians in the Art of the Great Pacific War, 1937-45 12 To Fight the Losing War, to Remember the Lost War: The Changing Role of Gunka, Japanese War Songs 13 The Incantation of Shanghai: Singing a City into Existence 14 Cassettes, Bazaars, and Saving the Nation: The Uyghur Music Industry in Xinjiang, China Bibliography Credits Contributors Index
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