ENGLISH

From Assets to Profits: Competing for IP Value and Return

By Bruce Berman

Book information

Publisher
Wiley
Year
2008
ISBN
0470225386, 9780470225387, 9780470405857
LCC
HD53 .F75 2009
Open Library ID
OL19288354M
Language
english
Format
PDF
Filesize
1 MB (1572516 bytes)
Series
Intellectual Property-General, Law, Accounting & Finance, Management, Licensing, Special Topics
Edition
2nd Edition
Pages
322\322
Topic
Jurisprudence Law
Library
avaxhome.ws
Time added
2010-05-31 15:29:46
Юридические дисциплины;Право интеллектуальной собс

Description

Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits: Competing for IP Value and Return provides a real-world look at patents, copyrights, and trademarks, how intellectual property assets work and the subtle and not-so-subtle ways in which they are used for competitive advantage. Authoritative and insightful, From Assets to Profits reveals the most relevant ways to generate return on innovation, with advice and essential guidance from battle tested IP pros.

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