ENGLISH

Supply Chain Strategies: Customer Driven and Customer Focused

By Tony Hines

Book information

Year
2004
ISBN
0750655518, 9780750655514, 9781417544486
Open Library ID
OL9336183M
Language
english
Format
PDF
Filesize
2 MB (2508304 bytes)
Edition
1
Pages
408\409
Topic
Business Logistics
Time added
2011-06-04 13:46:07
Финансово-экономические дисциплины;Логистика

Description

Supply Chain Strategies: Customer Driven and Customer Focused highlights the main challenges facing organizations wanting to select, design and implement successful supply chain strategies in an increasingly global and competitive environment. The text features discussion questions at the end of each chapter to promote learning, and numerous industry examples to ilustrate key concepts within chapters.Each chapter discusses the issues in relation to previous literature, contemporary practices and the lesson to be learned from different industries where successful management of supply chains has improved organizational and industry level profitability. The text includes a number of industry examples, thereby giving a wide-ranging approach to the topic. * Provides an original, market-driven approach to supply chain strategy* Features learning outcomes and a summary for each chapter* Uses vignettes throughout to illustrate key points

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