ENGLISH

Economics of Strategy

By Scott Schaefer , David Dranove , David Besanko , Mark Shanley

Book information

Publisher
Wiley
Year
2012
ISBN
111827363X, 9781118273630
Language
english
Format
PDF
Filesize
3 MB (3477039 bytes)
Edition
6
Pages
560\563
Time added
2014-02-23 03:04:54

Description

Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy.  By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.

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