ENGLISH

The New Sales Manager: Challenges for the 21st Century - 2nd edition

By Walter Vieira

Book information

Year
2007
ISBN
0761936033, 9780761936039
LCC
HF5438.4 .V47 2007
Open Library ID
OL17906354M
Language
english
Format
PDF
Filesize
1 MB (1199196 bytes)
Edition
2nd
Pages
224\204
Time added
2011-06-04 13:46:07

Description

The Second Edition of The New Sales Manager is an enormously useful book that provides practical advice and a sound foundation in sales management to young managers. Sales Managers occupy an important position in an organization; they are not merely outstanding salesmen. Most companies, however, tend to overlook this important distinction. This book covers the entire range of functions of a sales manager. This Second Edition has been thoroughly revised and includes plenty of illustrations, real-life anecdotes and case studies, which give an insight into the changes in the current business environment. The author provides a thorough understanding of each of the following areas as critical elements in the new world of sales management: Communication The use of technology Networking Managing time Selecting and recruiting salespersons Morale and motivation Appraising and developing salespersons The role of governance

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