ENGLISH

How You Can Manipulate The Media: Guerrilla Methods To Get Your Story Covered By TV, Radio, And Newspapers

By David Alexander

Book information

Publisher
Paladin Press
Year
1993
ISBN
0873647297, 9780873647298
Language
english
Format
PDF
Filesize
6 MB (6427238 bytes)
Pages
98\58
Time added
2023-03-15 06:51:48

Description

Media insider David Alexander reveals clever, cagey, creative methods for getting your story out with the right "spin." Learn how TV, radio and newspapers choose which stories to cover; which are the most influential media execs to contact (and whom to avoid); how to write irresistible news releases; how to exploit busy, competitive reporters; how the best media manipulators have used dramatic guerrilla methods to get their messages plastered across the world stage; and much more. m1 m2

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