ENGLISH

Testimonial Advertising in the American Marketplace: Emulation, Identity, Community

By Marlis Schweitzer , Marina Moskowitz (eds.)

Book information

Publisher
Palgrave Macmillan US
Year
2009
ISBN
978-1-349-37929-3, 978-0-230-10171-5, 978-0-230-61560-1
DOI
10.1007/978-0-230-10171-5
Language
english
Format
PDF
Filesize
5 MB (5259671 bytes)
Pages
\243
Time added
2016-03-14 21:35:01
History of the Americas; Economic History; Marketi

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