ENGLISH

Shopping Centre Marketing

By Grzegorz , Piotr Krowicki;Grzegorz Maciejewski;; Maciejewski

Book information

Publisher
Routledge
Year
2023
ISBN
9781003855019, 9781032690520, 9781032690537, 9781032690544
Language
english
Format
EPUB
Filesize
4 MB (3749034 bytes)
Pages
\0
Time added
2024-05-01 06:43:24

Description

There are almost 10,000 shopping centres in Europe, and in the United States there are over 100,000, many of which have entered the end-of-life phase due to growing e-retail. Therefore, the issue of how customers perceive the value of these facilities and customer engagement in the relationship with the shopping centre is becoming increasingly important.

Similar books