ENGLISH

What Would Google Do?

By JARVIS , Jeff

Book information

Publisher
Collins Business;HarperCollins
Year
2009
ISBN
9780061764738, 9780061709715, 9780061729867, 0061729868
Language
english
Format
MOBI
Filesize
431 kB (441469 bytes)
Pages
\0
Time added
2020-07-26 19:24:52
Information technology--Management;Management;Tech

Description

A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google -- the fastest-growing company in history -- to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation ; how it challenges and destroys, but also opens up vast new opportunities.

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