ENGLISH

Packaging Research in Food Product Design and Development

By Howard R. Moskowitz PhD , Michele Reisner , John Benedict Lawlor , Rosires Deliza

Book information

Year
2009
ISBN
0813812224, 9780813812229
LCC
TP374 .M67 2009
Open Library ID
OL11351297M
Language
english
Format
PDF
Filesize
5 MB (4942872 bytes)
Edition
1
Pages
280\281
Time added
2011-06-04 13:46:07
Издательское дело и упаковочное производство;Упако

Description

Packaging Research in Food Product Design and Development is the first book to comprehensively address the issues of graphics design and visual concepts, from a systematic, scientific viewpoint, yet with business applications in mind. Positioned specifically for foods and beverages, Packaging Research in Food Product Design and Development uniquely combines consumer liking, segmentation and “how to” business methodology with a detailed treatment of the different facets of concept research.

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