Product, Process & Culture: The Professional Tight Curl & Natural Hair Textbook.
Book information
Description
Product, Process & Culture: The Professional Tight Curl & Natural Hair Textbook was written for licensed cosmetologists, barbers, and cosmetology students to cover everything you WISH you learned about tight curls + natural hair in cosmetology school.This Textbook Introduces you to the productWe are brand agnostic stylists and educators that are loyal to our clients results.Introduces you to the processIt is imperative to understand the condition of the hair coming to the salon, why it is in that condition, and how to address any challenges tight curl + natural hair clients may be experiencingIntroduces you to the cultureTight Curls are more than a curl pattern or a designation in the imaginary curl alphabet.Who Is It For?LICENSED COSMETOLOGISTS & BARBERS WHO ARE:• Curious about tight curls• Wanting a better understanding of tight curl culture• Passionate about learning new topics• Hair nerds wanting to flex their learning skills• Dipping a toe into "texture" to see if this specialty is for them• Are seeking enrichment in their tight curl knowledge without receiving a certificate or directory listing• CIK Alumni wanting to refresh knowledge with the latest processes and verbiageWhat's included: Foundational cosmetology theory in cutting & wet setting styling as it applies to 3-Dimensional tight curls & natural hair Case studies of real folks of varying curl patterns essential elements (aka texture, density, porosity) Full listing of our staple backbar products and thorough explanations of how, when, why we use them, and who we use them on Salon proven processes for styling tight curls into defined wash & go/curly sets with longevity Easy to understand tight curl cutting framework that incorporates art theory, geometric angles, and classic precision cutting foundations Cultural exploration into online natural hair culture and salon industry mindset towards tight curls
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