Innovation and Entrepreneurship

Description

Review ''Drucker now adds *Innovation and Entrepreneurship* to the remarkable series of books about management that he has been writing since 1939. Any book by Drucker is rewarding, and it is impossible to read the man without learning a lot.'' --*Fortune* ''Our most enduring commentator on the practice of management and the economic institutions of society.'' --*Business Week* ''On bookshelves crowded with books on management principles and practice and promising success and profit to their purchasers, this book stands head and shoulders above the rest.'' --*Accountant's Magazine* ''Thoughtful, concise, and useful.'' --*Technology Review* ''This work is unique . . . A thoughtful analysis of what the future holds . . . A clear statement of principles with many supporting examples. Essential for all business collections.'' --*Library Journal* Product Description Peter Drucker's classic book on innovation and entrepreneurship This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, *Innovation and Entrepreneurship* explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.