Non-Profit-Maximizing Behavior in Supply Chain Management
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Description
Non-profit-maximizing behavior in supply chain management focuses on the human component in supply chain management. It develops behavioral models that consider individual and social preferences of supply chain members in order to improve our understanding of actual decision-making in supply chain management. The author challenges the common assumption of a selfish homo economicus and introduces the human component in three experimental studies: In the first study, he examines the effect of individual risk preferences in the Newsvendor context. In the second study, a common group identity to overcome incentive conflicts in forecast sharing is studied. The third study explores underlying cognitive processes in contractual decision-making. Potential readership includes scholars and graduate students who are interested in the field of behavioral operations management and practitioners looking for behavioral aspects of decision making in supply chain management. Front Matter ....Pages i-xvii Introduction (Torsten Gully)....Pages 1-8 Risk Preferences of Informed Newsvendors (Torsten Gully)....Pages 9-41 Group Preferences and Forecast Sharing in Supply Chains (Torsten Gully)....Pages 42-110 Fairness Preferences and Priming in Contracting (Torsten Gully)....Pages 111-146 Conclusion (Torsten Gully)....Pages 147-150 Back Matter ....Pages i-xvii
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