ENGLISH

The Oxford Handbook of Luxury Business

By Pierre-Yves Donzé; Véronique Pouillard; Joanne Roberts

Book information

Year
2021
ISBN
9780190932251, 9780190932220, 0190932252
Language
english
Format
EPUB
Filesize
12 MB (12845746 bytes)
Pages
\0
Library
EBSCO
Time added
2023-11-05 04:52:15

Description

"This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalisation and markets; and issues of morality, inequality, and environmental sustainability. The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals"--

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