ENGLISH

No B.S. Direct Marketing

By Dan S. Kennedy

Book information

Publisher
Entrepreneur Press
Year
2018
ISBN
159918625X, 9781599186252
Language
english
Format
EPUB
Filesize
14 MB (14491687 bytes)
Edition
3
Pages
240\0
Time added
2018-06-23 16:37:26
Hobbies & HomeRetailing;Industries;Business & Money;Advertising;

Description

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants―all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.

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