ENGLISH

How to Market Your Business: A Practical Guide to Advertising, PR,..

By Dave Patten

Book information

Publisher
Kogan Page
Year
2008
ISBN
9780749451455, 0749451459
LCC
HF5415.13 .P347 2008
Open Library ID
OL16812090M
Language
english
Format
PDF
Filesize
4 MB (4684592 bytes)
Series
Business Enterprise
Pages
273\273
Library
www.knigka.info
Time added
2010-02-18 13:16:04

Description

Книга How to Market Your Business: A Practical Guide to Advertising, PR,... How to Market Your Business: A Practical Guide to Advertising, PR, Selling, Direct and Online MarketingКниги Менеджмент Автор: Dave Patten Год издания: 2008 Формат: pdf Издат.:Kogan Page Страниц: 256 Размер: 4,2 Mb ISBN: 0749451459 Язык: Английский0 (голосов: 0) Оценка:Written in straightforward language, this guide offers tested advice on constructing profitable marketing strategies for any business. Explaining how to revitalize products and services with some basic marketing know-how, How to Market Your Business covers market research, advertising, promotion, selling techniques, product launches, and using the internet -- everything a business owner needs to ensure their product reaches the market successfully. This new edition has been thoroughly rewritten to stay up-to-date with all the new marketing channels, in particular those offered by the internet. With a strong emphasis on practical advice, this is a useful guide for anyone marketing on a tight budget, regardless of their level of marketing experience.

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