ENGLISH

Data Smart: Using Data Science to Transform Information into Insight

By John W. Foreman

Book information

Publisher
Wiley
Year
2013
ISBN
111866146X, 9781118661468
Language
english
Format
MOBI
Filesize
133 MB (139644399 bytes)
Edition
1
Pages
432\0
Time added
2014-05-02 20:07:48

Description

Data Science gets thrown around in the press like it's magic. Major retailers are predicting everything from when their customers are pregnant to when they want a new pair of Chuck Taylors. It's a brave new world where seemingly meaningless data can be transformed into valuable insight to drive smart business decisions.But how does one exactly do data science? Do you have to hire one of these priests of the dark arts, the "data scientist," to extract this gold from your data? Nope.Data science is little more than using straight-forward steps to process raw data into actionable insight. And in Data Smart, author and data scientist John Foreman will show you how that's done within the familiar environment of a spreadsheet.

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