ENGLISH

Managerial Economics & Business Strategy (IRWIN ECONOMICS)

By Michael Baye , Jeff Prince

Book information

Publisher
McGraw-Hill Education
Year
2017
ISBN
9781259290619, 1259290611, 2016042214
Language
english
Format
PDF
Filesize
26 MB (26912822 bytes)
Edition
9
Pages
576\577
Library
Mobilism
Time added
2021-11-01 04:21:34

Description

Front Cover Front Matter The McGraw-Hill Series Economics Title Copyright Dedication About the Authors Preface Digital Resources Brief Contents Contents Chapter 1 The Fundamentals of Managerial Economics Chapter 2 Market Forces: Demand and Supply Chapter 3 Quantitative Demand Analysis Chapter 4 The Theory of Individual Behavior Chapter 5 The Production Process and Costs Chapter 6 The Organization of the Firm Chapter 7 The Nature of Industry Chapter 8 Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets Chapter 9 Basic Oligopoly Models Chapter 10 Game Theory: Inside Oligopoly Chapter 11 Pricing Strategies for Firms with Market Power Chapter 12 The Economics of Information Chapter 13 Advanced Topics in Business Strategy Chapter 14 A Manager’s Guide to Government in the Marketplace Case Study Time Warner Cable Glossary Appendix Additional Readings and References Name Index General Index

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