ENGLISH

Web Systems Design and Online Consumer Behavior

By Yuan Gao

Book information

Publisher
IGI Global
Year
2004
ISBN
9781591403289, 1591403286
LCC
TK5105.888 .W36356 2005
Open Library ID
OL22613476M
Language
english
Format
CHM
Filesize
3 MB (3422059 bytes)
Pages
330\0
Library
mexmat
Time added
2009-07-20 03:45:11

Description

"Web Systems Design and Online Consumer Behavior provides an integrated perspective on e-commerce related research, reinforcing the idea that e-commerce research is not exclusive to any single discipline. "Web Systems Design and Online Consumer Behavior contains empirical research that is based on the most current developments in Web design, as well as refreshingly new theoretical models developed in light of the current state of the online shopping environment. Audiences of this book include both scholars and practitioners in the fields of user interface design, Web site development, Web marketing, human computer Interaction, user acceptance of information technology, and e-commerce related research and practices.

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