Transforming Your Business with AWS: Getting the Most Out of Using AWS to Modernize and Innovate Your Digital Services
Book information
Description
Expert guidance on how to use Amazon Web Services to supercharge your digital services business In Transforming Your Business with AWS: Getting the Most Out of Using AWS to Modernize and Innovate Your Digital Services, renowned international consultant and sought-after speaker Philippe Abdoulaye delivers a practical and accessible guide to using Amazon Web Services to modernize your business and the digital services you offer. This book provides you with a concrete action plan to build a team capable of creating world-class digital services and long-term competitive advantages. You’ll discover what separates merely average digital service organizations from the truly outstanding, as well as how moving to the cloud will enable your business to deliver your services faster, better, and more efficiently. This book also includes: A comprehensive overview of building industry-leading digital service delivery capabilities, including discussions of the development lifecycle, best practices, and AWS-based development infrastructure Explanations of how to implement a digital business transformation strategy An exploration of key roles like DevOps Continuous Delivery, Continuous Deployment, Continuous Integration, Automation, and DevSecOps Hands-on treatments of AWS application management tools, including Elastic Beanstalk, CodeDeploy, and CodePipeline Perfect for executives, managers, and other business leaders attempting to clarify and implement their organization’s digital vision and strategy, Transforming Your Business with AWS is a must-read reference that answers the “why” and, most importantly, the “how,” of digital transformation with Amazon Web Services. Cover Title Page Copyright Page About the Author About the Technical Editor Acknowledgments Contents at a Glance Contents Introduction Reader Support for This Book Part I Understanding the Digital Transformation Challenges Chapter 1 The Digital Economy’s Challenges, Opportunities, and Relevance of AWS Understanding the Digital Economy’s Impacts Surviving Disruptions Are Your Business’s Primary Challenge Understanding the Digital Economy’s Opportunities Surviving the Disruptions: The AWS Solutions The AWS Universal Architecture: Simplifying AWS Understanding Navigating AWS IaaS Building Block AWS Compute Resources AWS Network Resources AWS Storage Resources Understanding Essential AWS PaaS Tools AWS Elastic Beanstalk AWS CodeDeploy AWS CodePipeline Understanding Innovation with AWS: Machine Learning, Internet of Things, and Elastic MapReduce AWS Machine Learning AWS Internet of Things Amazon Elastic MapReduce Understanding the AWS Integration Building Block Site-to-Site VPN Hybrid Cloud with VMware Cloud on AWS Changes in the AWS Implementation Paradigm Lift-and-Shift Migration Is a Problem Failure Factors Making Lift-and-Shift Irrelevant Understanding the Benefits of Enterprise Architecture for AWS Key Takeaways References Chapter 2 What Is a Digital Product? Differences Between Digital Products and Digital Services Digital Service Delivers Information Digital Product Exists in Intangible Formats Anatomy of the Digital Product The Digital Product’s Technology Stack The 4G/5G Services Cloud Computing Services: Innovation as a Service Smart Mobile Devices Impacts on Digital Product and Service Development The Growing Complexity of the Technological Stack Technology Innovation Alone Isn’t Enough Anymore Key Takeaways References Chapter 3 Digital Product and Service Development Challenges What Is Digital Product and Service Development? Digital Product and Service Development Defined How Is Digital Product and Service Development Performed? Ideation Concept Business Case Development Testing Launch Digital Product and Service Development Approach Evaluation Understanding the Digital Product and Service Development Assessment Framework Assessment Framework Overview The Context Elements The Performance Enablers The Digital Transformation Solutions Assessing Current Digital Product and Service Development What Is a Digital Product and Service Development Platform? Capturing Business Context Evaluating Your Digital Operating Model Evaluating Your Technical Platform Evaluating Your Organizational Model Assessing Your Human Capital Challenges of Current Digital Product Development Focus on Digital Product and Service Development Accurate Customer Insights Competitive Pricing Premium Customer Experience Rapid Go-to-Market Key Takeaways References Chapter 4 Industrializing Digital Product and Service Development The Total Quality Management and Mass Production Heritage Total Quality Management Principles Defined Customer Focus Workforce Commitment Process Approach Integrated System Continual Improvement Transversal Communication Mass Production Principles Defined Assembly Line Work Specialization Automation Industrialization Factors Industrialization Factor Defined Families of Industrialization Factors Principles Family Design Patterns Family Methodology Family Technology Family Understanding DevOps as the Framework for Implementing Your Digital Product and Service Development Platform DevOps Defined Understanding DevOps Components Software Delivery Lifecycle’s Importance DevOps Practices Purpose Methodologies Benefit DevOps Toolchain Importance AWS Industrialization Factors Understanding AWS Design Patterns: The Enterprise Cloud Migration Pattern Defining AWS Enterprise Cloud Migration Pattern Understanding the Baseline Architecture Purpose AWS Methodology Defining AWS Well-Architected Framework Understanding the Industrialization Matrix for AWS Key Takeaways References Part II Digitizing the Business Model Using AWS Chapter 5 The J&S Food Digital Transformation Project History of J&S Food, Inc. Company’s Evolution Territorial Conquest Company Culture Productivity Effectiveness Innovation Technology Transformation Journey’s First Stage: Planning the Transformation The Kickoff Meeting Understanding the Grocery Sector’s Digital Disruption Impacts on J&S Food Capturing and Analyzing the Factors Driving the Grocery Sector Disruption Discussing and Agreeing on the Factors Affecting J&S’s Food Business Developing and Sharing J&S Food’s Digital Mission and Digital Strategy Defining J&S Food’s Mission Developing J&S Food’s Digital Strategy Developing J&S Food’s Digital Transformation Roadmap Digital Transformation Roadmap Defined Developing a Digital Transformation Roadmap Understanding J&S Food’s Digital Transformation Roadmap The J&S Food Digital Transformation Project’s Statement of Work The Statement of Work Defined Introduction/Background Scope of Work Work Requirements Schedule/Milestones Acceptance Criteria Other Requirements The Next Step Key Takeaways References Chapter 6 Rethinking J&S Food’s Business Transformation Journey’s Second Stage: Rethinking the Business Understanding J&S Food’s Current Business Capturing the Current Business Model Understanding Use Cases Understanding Actors Understanding Links The Current Business Model Captured Buy Fulfill Order Pay Perform Customer Service Manage Supply Chain Maintain Website Develop Food Product Understanding J&S Food’s Current Data Model Assessing the As-Is Operational Model Digital Food Experience Defined Assessing J&S Food’s Operational Model Defining the Digital Smart Shopping Bag Optimizing the Fulfill Order Experience Based on a Two-Sided Marketplace Platform Enhancing Online Order Experience Using a Mobile App Implementing a Digital Products and Services Development Platform Defining the Future Digital Business Model Reconfiguring J&S Food’s Operational Model Understanding Michael Porter’s Value Chain The Value Chain for Digital Business Defined J&S Food’s Digital Business Model Defined Understanding J&S Food’s Next Digital Value Chain Support Digital Business Activities Primary Digital Business Activities Understanding J&S Food’s AWS Cloud Platform J&S Food’s AWS Software as a Service The J&S Food’s Platform as a Service The J&S Food’s AWS Virtual Infrastructure Integrating J&S Food’s Digital Operational Model with the Organization The Digital Business Value Chain: A Shortcut to the Digital Business Organization Digital Business Organizational Model Defined Developing the Digital Business Organizational Model The J&S Organizational Model Defined Roles and Responsibilities Interaction and Collaboration Mechanisms Key Takeaways References Chapter 7 Digitizing J&S Food’s Business Model Using AWS—Implementing the VPC Transformation Journey’s Third Stage: Digitizing the Business Model Defining J&S Food’s AWS Migration Strategy Sharing J&S Food’s Digital Business Model Defining the J&S Food’s Digital Business Application Portfolio Specifying J&S Food’s Virtual Private Cloud Architecture Understanding the Enterprise Cloud Migration Model For AWS J&S Food’s Virtual Private Cloud Specified The Availability Zone Amazon CloudFront and the Content Delivery Network J&S Food’s Virtual Private Cloud J&S Food’s Extended Elastic Compute Cloud Building Block J&S Food’s Extended Storage Build Block J&S Food’s Extended Fault Tolerance Building Block4 J&S Food’s Extended Security Build Block Executing J&S Food’s AWS Migration Strategy Understanding the AWS Application Migration Process Discover Design Build Integrate Validate Cutover Migrating J&S Food’s Ecommerce Website Into a Two-Sided Marketplace Platform Implementing J&S Food’s Virtual Private Cloud Discovering the Ecommerce Website Three-Tier Architecture Extending the Ecommerce Website Architecture to a Two-Sided Marketplace Platform Implementing J&S Food’s Two-Sided Marketplace Platform Validating the Two-Sided Marketplace Platform Key Takeaways References Chapter 8 Implementing J&S Food’s DevOps Platform Using AWS PaaS Transformation Journey’s Third Stage: Implementing J&S Food’s DevOps Platform Understanding What J&S Food Is Trying to Achieve Understanding the DevOps Implementation in the AWS Computing Environment Discussing the Challenges Understanding the Common Mistakes The DevOps Implementation Framework for AWS The Digital Business Value Chain Primary Activities and AWS Modern Application Influence The AWS CodePipeline Service Understanding DevOps Implementation for AWS Implementing J&S Food’s Digital Product and Service Development Platform J&S Food’s Digital Product and Service Development Platform J&S Food’s DevOps Toolchain J&S Food’s Digital Business Primary Activities Designing the Agile Operating Model The Usual Challenges and Solutions J&S Food’s Agile Operating Model Defined Key Takeaways References Chapter 9 Developing J&S Food’s Innovation as a Service Platform Using AWS Transformation Journey’s Third Stage: Developing J&S Food’s Innovation as a Service Software Engineering Methodology for Innovations Development in the AWS Cloud Software Engineering Methodology for Innovations Development Driving Principles Explained Key Concepts to Understand Understanding the Innovative Digital Product Development Lifecycle The Five-Step Development Lifecycle Specifying the Innovative Digital Product Using a UML Use Case Diagram Designing the Innovative Digital Product Using a UML Package Diagram Prototyping the Microservices Using AWS Amplify Developing and Deploying the Application Supporting the Innovative Digital Product Implementing the Microservices Architecture of the Digital Product and Service The User Interface Microservices The Business Logic Microservices The Technology Microservices Key Takeaways References Part III Developing World-Class Digital Products and Services Using AWS Chapter 10 J&S Food’s Smart Shopping Bag Digital Product Project Transformation Journey’s Fourth Stage: Experimenting with the Digital Business Model The Smart Shopping Bag Project Overview The Smart Shopping Bag Project’s Organization The Smart Shopping Bag Project’s Opportunity Statement The Smart Shopping Bag Project’s Objectives The Smart Shopping Bag Project’s Scope The Pilot Project Management Key Takeaways References Chapter 11 Specifying J&S Food’s Smart Shopping Bag Digital Product Transformation Journey’s Fourth Stage: Specification of the Smart Shopping Bag Digital Product Specifying the Smart Shopping Bag Digital Product’s Scope Using Context Diagrams to Improve the Specification Process Developing the Smart Shopping Bag’s Context Diagram J&S Food’s Stores IoT Infrastructure J&S Food’s AWS IoT Core Platform Developing the Smart Shopping Bag Use Case Diagram Identifying the Smart Shopping Bag’s Actors and Use Cases Specifying the Smart Shopping Bag’s Functions Using Sequence Diagrams Use Case Description: Press Start to Begin Shopping Use Case Description: Respond to In-Store Customer Button Presses Use Case Description: Detect Product Code Put in the Bag Use Case Description: Send EEPROM Data to Billing System Use Case Description: Respond to RFID Reader Queries Use Case Description: Calculate the Bill Amount Specifying the Smart Shopping Business Rules Using Class Diagram The In-Store Customer The Smart Shopping Bag The RFID Reader The Product RFID Tag The Smart Mobile Device The Shopping Session The Smart Shopping Service The Smart Shopping Bag Application Key Takeaways References Chapter 12 Designing J&S Food’s Smart Shopping Bag Digital Product Transformation Journey’s Fourth Stage: Designing the Smart Shopping Bag Digital Product The Agile Operational Model Confirmed as the Foundation of J&S Food’s Work Organization J&S Food’s New Organization of Work The Princeton’s Digital Product Development Team Defined UML Package Diagram Facilitates the Microservices Architecture Design Process Lucidchart Confirmed as the Best Architecture Tool Overall Feedback The Resulting Smart Shopping Bag’s Architecture The Smart Shopping Bag Blueprint The In-Store Customer Package The Shopping Session Package The Smart Shopping Bag Package Acquired Digital Business Competency: Digital Products and Services Architecture Design Key Takeaways References Chapter 13 Prototyping J&S Food’s Smart Shopping Bag Using Innovation as a Service Transformation Journey’s Fourth Stage: Prototyping the Smart Shopping Bag’s Application Sharing the Prototyping Process Goal and Approach Prototyping Using AWS Amplify Defined The Prototyping Iterations Using AWS Amplify The Prototyping Team The Team’s Feedback The Smart Shopping Bag Application Prototype The Business Logic, Technological, and UI Microservices Prototyped The Microservices Development Process in the AWS Amplify Context Defining the Microservices Granularity The Smart Shopping Bag Business Logic Microservices Implemented The Smart Shopping Bag Business Logic Microservices Documented The Smart Shopping Bag Technological Innovation Microservices Implemented IoT Gateway Microservices AWS IoT Core Microservices RFID Reader Microservices RFID Tag Microservices The Smart Shopping Bag UI Microservices Implemented Key Takeaways References Chapter 14 Implementing J&S Food’s Smart Shopping Bag Application Transformation Journey’s Fourth Stage: Implementing the Smart Shopping Bag’s Production Release The Smart Shopping Bag App: Production Release Blueprint of the Smart Shopping Bag in Production Understanding the Production Release Building Blocks Application Layer AWS Innovation Layer AWS Virtual Infrastructure Layer Understanding the Pivotal Role Played by Agile Methodologies The Architectural Spike and Prototyping Benefits The Importance of Scrum Sprints in the Incremental Development Effort Understanding the Vital Role of the Daily Scrums The Development Team’s Feedback: Lessons Learned Key Takeaways References Chapter 15 Launching J&S Food’s First Digital Food Product Transformation Journey’s Fourth Stage: Deploy J&S Food’s Digital Business Defining J&S Food’s Go-To-Market Strategy The Go-To-Market Strategy Defined Articulating J&S Food’s Go-To-Market Strategy The Objectives Questionnaire The Value Propositions Questionnaire The Key Processes to Stress Questionnaire The Organizational and Technological Assets to Stress Questionnaire J&S Food’s Go-To-Market Strategy Defined Understanding J&S Food’s Go-To-Market Strategy Declaring J&S Food’s Digital Business Opened Key Takeaways References Chapter 16 Maintaining and Supporting J&S Food’s Digital Business on a Daily Basis The New J&S Food Day-to-Day Business J&S Food’s Customer Value Creation Virtuous Circle J&S Food’s Virtuous Circle for Creating Customer Value Customer Insights Management on a Daily Basis J&S Food’s AWS EMR Infrastructure Business Data Providers Data Lake Data Warehouse Data Mart The Big Data Analytics Activity in the Customer Insights Management Team Customer Value Increase Management’s Day-to-Day Operations J&S Food’s AI/ML Development Environment Generate Data Train Models Deploy Models The Customer Increase Value Management Team’s Activity Digital Product and Service Releases Development Defining Product Backlog Sprint Planning Sprint Execution Key Takeaways References Index EULA
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