The Google Way: How One Company is Revolutionizing Management As We Know It
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Description
When it comes to Google's management philosophies, people associate two ideas with the search giant. First, don't be evil. Second, let engineers spend part of their time on personal projects. But there's much more to Google's success than that. For readers seeking deeper insights, "The Google Way" investigates the history and unconventional strategies that make Google a very different (and very inspiring) company. But the question remains, "Can everyday companies follow this enlightened path?" By identifying the 12 key strategies in Google's quick rise to the top, author Bernard Girard offers readers a set of well-defined principles to help them emulate Google's success.viii, 247 p. : 24 cmTranslation of: Le modèle Google, une révolution du managementIncludes bibliographical references and indexRebels with a cause -- A new economic model -- Three iconoclasts at the top -- Recruiting the best -- The 20 percent rule -- Colleagues are the best judges -- An innovation machine -- Like a Swiss army knife -- For the love of math -- Keep the teams small! -- Coordination through technology -- The secret is in the workplace -- Automating commerce -- Putting users in charge -- Sustainable growth -- Can Google evade conformity.
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