ENGLISH

The Science of Communicating Science: The Ultimate Guide

By Craig Cormick

Book information

Publisher
CSIRO Publishing
Year
2020
ISBN
148630981X, 9781486309818
Language
english
Format
EPUB
Filesize
5 MB (4822889 bytes)
Pages
256\0
Time added
2019-11-18 09:56:54

Description

Are you wishing you knew how to better communicate science, without having to read several hundred academic papers and books on the topic? Luckily Dr Craig Cormick has done this for you! This highly readable and entertaining book distills best practice research on science communication into accessible chapters, supported by case studies and examples. With practical advice on everything from messages and metaphors to metrics and ethics, you will learn what the public think about science and why, and how to shape scientific research into a story that will influence beliefs, behaviors and policies. Features: Captures the breadth of contemporary research on how to communicate science in plain EnglishSupported by examples and case studies throughoutHighly entertaining and informative.

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