Global Media Giants

Description

Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power. Cover Half Title Title Page Copyright Page Table of Contents About the Contributors Introduction Part I Global Giants 1 The Walt Disney Company 2 National Amusements 3 Time Warner 4 Comcast Corporation 5 News Corporation Part II Regional and Geolinguistical Giants 6 Grupo Televisa 7 América Móvil 8 Bertelsmann SE & Co. 9 Vivendi 10 Mediaset (Gruppo Mediaset) 11 Telefónica 12 Grupo Prisa 13 Grupo Globo 14 Sony Corporation Part III Regional Overviews 15 South America 16 The Middle East 17 Sub-Saharan Africa 18 Eastern Europe 19 South Asia 20 East Asia and China 21 Australia and New Zealand Part IV Internet Giants 22 Apple 23 Microsoft Corporation 24 Google: Information Organizer 25 Amazon.com 26 Facebook Part V Global Ratings and Advertising Giants 27 Nielsen Holdings 28 Interpublic Group of Companies Conclusion: Reflections on Media Power Index