ENGLISH

Essential Facebook development: build successful applications for the Facebook platform

By Cappy , Maver , John;Popp

Book information

Publisher
Addison-Wesley Professional
ISBN
9780321637987, 0321637984, 3820100067
Language
english
Format
PDF
Filesize
10 MB (10655426 bytes)
Series
Developer's library
Pages
XV, 455 str.: ilustr.; 23 cm\481
Time added
2020-11-29 04:29:59

Description

"What sets this title apart is the authors' deep insight of how to leverage the Facebook API to create wildly successful applications. They even provide instructions of how to a/b test, track, and analyze metrics to increase the exposure and engagement of your applications. Their knowledge is practical and after putting their techniques to use, my applications have achieved better results."-Joseph Annuzzi, Jr., App Architect, PeerDynamic.comWith more than 250 million active users, Facebook is the world's #1 social networking platform. But developing successful Facebook applications presents unique challenges, both technical and nontechnical. Now, two of the world's most experienced Facebook developers show you exactly how to meet those challenges.Essential Facebook Developmentoffers insider guidance and up-to-the-minute best practices for the entire application lifecycle: design, coding, testing, distribution, post-launch monitoring, metrics, and even application marketing. Using extensive real-world examples, John Maver and Cappy Popp reveal why some Facebook applications succeed brilliantly while others fail. Next, they walk through building a complete application using every major component of the Facebook platform. Maver and Popp thoroughly cover Facebook's most important new features, including Facebook Connect, and provide extensive information available nowhere else-from measuring application success to monetization. Coverage includes Thorough introductions to Facebook's current architecture, integration points, and development technologies Discussion of successful Facebook applications-and what makes them successful What every developer must know about Facebook's Terms of Service Creating an effective application infrastructure Creating canvas pages with FBML and IFrames Adding support for profiles, application tabs, and messaging Incorporating JavaScript into Facebook applications with FBJS Integrating Facebook into external sites with Facebook Connect and the Facebook JavaScript Client Library Debugging techniques for Facebook applications Spreading, monitoring, and tuning applications

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