ENGLISH

Invent reinvent thrive: the key to success for any start-up entreprenuer, or family business

By Shefsky , Lloyd E

Book information

Publisher
McGraw-Hill Education
Year
2014
Language
english
Format
EPUB
Filesize
875 kB (895847 bytes)
Pages
\0
Time added
2020-07-26 19:24:52

Description

In today's uncertain world of business, one rule stands above the rest: If you want to survive—let alone thrive—you must embrace change. Everything else comes after. In Invent Reinvent Thrive Kellogg School of Management Professor Lloyd Shefsky provides the inspiration and insight any entrepreneur or family business needs for long-term success—and he backs it all up with proven models of what works and what doesn't. Shefsky reveals the common thread of all business success stories: reinvention. He explains not just how to reinvent concepts and ideas from the start, but ways to continuously innovate and reinvent your business to meet today's constantly changing marketplace conditions. In addition to his own expert insight, Shefsky provides firsthand advice through case studies derived from dozens of original interviews with entrepreneurs and family business giants, consisting of the leaders of some of today's most successful companies,...

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