ENGLISH

Fundraising Analytics: Using Data to Guide Strategy

By Joshua M. Birkholz

Book information

Publisher
Wiley
Year
2020
ISBN
9781119782353, 9780470165577, 2007049356
Language
english
Format
EPUB
Filesize
3 MB (3008332 bytes)
Series
The AFP/Wiley Fund Development Series
Pages
\0
Time added
2022-09-29 03:21:40
BUS074000BusinessNonfiction

Description

Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit's organizational data—with an appropriate focus on donors—into actionable knowledge. The result—A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. It provides step-by-step instructions for understanding your constituents, developing metrics to gauge and guide your success, and much more.

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