Michael A. Belch

Advertising and Promotion: An Integrated Marketing Communications Perspective

2012 · ENGLISH · PDF

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Advertising & Promotion: An Integrated Marketing Communications Perspective

2017 · ENGLISH · PDF

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Advertising and Promotion

2003 · ENGLISH · PDF

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Advertising and Promotion: An Integrated Marketing Communications Perspective, Sixth Edition

2003 · ENGLISH · PDF

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