ENGLISH

Management Gurus and Management Fashions

By Brad Jackson

Book information

Year
2001
ISBN
9780203471999, 9780415249461, 0415249465, 0415249457978
Open Library ID
OL24251697M
Language
english
Format
PDF
Filesize
1 MB (1184512 bytes)
Pages
224\225
Scanned
yes
Time added
2011-06-04 13:46:07

Description

Since the 1980s, popular management thinkers, or management gurus, have promoted a number of performance improvement programs or management fashions that have greatly influenced both the everyday conduct of organizational life and the preoccupations of academic researchers. This book provides a rhetorical critique of the management guru and management fashion phenomenon with a view to building on the important theoretical progress that has recently been made by a small, but growing, band of management researchers.

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