ENGLISH

Successful Selling Skills (Creating Success)

By Richard Denny

Book information

Publisher
Kogan Page
Year
2009
ISBN
0749454105, 9780749454104
Language
english
Format
PDF
Filesize
824 kB (843451 bytes)
Pages
129\129
Scanned
yes
Time added
2011-08-31 04:54:40

Description

Richard Denny is the ‘godfather of salesmanship’ and author of the classic sales text Selling to Win.  As an inspirational business speaker he has helped thousands of salespeople become high flyers.  Now his vast knowledge and experience is distilled in this concise new title.Successful Selling Skills is valuable reading for both those new to sales and those who need to refresh their skills.  In his distinctive, accessible style Denny analyzes the key aspects of selling, such as developing the right attitude and motivation, displaying product knowledge, identifying Unique Selling Propositions, the classic sales presentation, negotiating, handling objections and closing a sale.

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