The Digital Transformation Playbook: What You Need to Know and Do

Description

The Digital Transformation Playbook: What You Need to Know and Do is an indispensable resource for you and your organization as you embark on the exciting and challenging journey of digital transformation. It features insights and wisdom on the ideas and best practice driving digital transformation. Contributors include leading thinkers and practitioners drawn from throughout the world. The stakes are high. As the Project Management Institute President and CEO, Pierre Le Manh writes: “Ultimately, digital transformation is about driving business growth and success by use of technology. It is about finding new and innovative ways to deliver value to your customers and to stay ahead of the competition. With the right tools, strategies, and mindset, you can emerge stronger and more competitive than ever before.” Front Cover Title Page Copyright Half Title Contents Foreword Innovation at Speed and Scale: Competing in the Digital Era with the Flywheel Operating Model—Charles Gildehaus, David Allred, Allison Bailey, Amanda Luther, and Sesh Iyer Walk Before You Run: A Learning Curve in Digital Transformation—Didier Bonnet Are You Willing and Ready to Embrace AI?—Antonio Nieto-Rodriguez and Ricardo Viana Vargas The Heart of Digital Transformation—Scott D. Anthony and Paul Cobban The Digital Transformation Imperative—Emil Andersson, Tahirou Assane Oumarou, and Tony O’Driscoll Pipelines to Platforms to Protocols: Reconfiguring Value and Redesigning Markets—Sangeet Paul Choudary Securing Innovation and Antifragility as Part of Your Digital Transformation Strategy—Vincenzo Corvello and Annika Steiber How Established Companies Can Surf New Tech Waves—Elisa Farri and Fabio Veronese Joint Action Model—Janka Krings-Klebe and Jörg Schreiner Overcoming the Resistance to Behavioral Change—Kaihan Krippendorff Preempting Digital Disruption: The Nightmare Competitor Contest—Kurt Matzler, Christian Stadler, and Julia Hautz Beyond Digital: Why Reimagination Is the New Execution—Terence Mauri Citizen Development: Bridging the Gap Between the Business and IT—Dalibor Ninkovic and Laura Faughtenberry The Five Questions to Answer in Your Digitalization Strategy—Josef Oehmen and Udo Hielscher The Why of Digital Transformation—Martin Reeves and Adam Job How to Design and Unlock the Strategic Value of Your—Transformation Office—Andrew Schuster, Karsten Kuhrmeier, Julie McClean, and Samuel Pownall Transformation in a Digital World—Robin Speculand The Digital Transformation of Industrial Firms: What, Why, and How—Annika Steiber Rethinking Business for the Digital Age—Shekhar Tankhiwale and Habeeb Mahboob AI-Powered ESG: Our Chance to Make a Real Difference?—Terence Tse, Mark Esposito, and Danny Goh Disrupting the Disruptors: How Human Capital Makes or Breaks Digital Innovation—Ricardo Viana Vargas