ENGLISH

Getting Your Way Every Day: Mastering the Lost Art of Pure Persuasion

By Alan Axelrod

Book information

Publisher
AMACOM
Year
2006
ISBN
0814473350, 9780814473351
Language
english
Format
PDF
Filesize
4 MB (4146722 bytes)
Pages
304\304
Time added
2013-11-07 16:55:38

Description

Aristotle rarely lost an argument. Neither did Plator or Socrates. These famous thinkers relied on the art of classical rhetoric - pure persuasion at its best - to argue, persuade, and win, every time. "Getting Your Way Every Day" updates this powerful discipline, showing modern readers how to use them in any business or social situation. Revealing practical techniques for building productive and profitable rapport, and transforming arguments from shouting matches into constructive discussions, the book is an enlightening and accessible guide for anyone who wants to get what they want, more often.

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