ENGLISH

UX Strategy: How to Devise Innovative Digital Products that People Want

By Levy , Jaime

Book information

Publisher
O'Reilly Media
Year
2015
ISBN
9781449372996
Language
english
Format
AZW3
Filesize
10 MB (10351988 bytes)
Pages
\0
Time added
2020-07-26 19:24:52

Description

User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people like to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away.

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