Strategic management and business policy : globalization, innovation, and sustainability

Description

Part I. Introduction to Strategic Management and Business Policy 1. Basic Concepts of Strategic Management 2. Corporate Governance 3. Social Responsibility and Ethics in Strategic Management Part II. Scanning the Environment 4. Environmental Scanning and Industry Analysis 5. Organizational Analysis and Competitive Advantage Part III. Strategy Formulation 6. Strategy Formulation: Business Strategy 7. Strategy Formulation: Corporate Strategy 8. Strategy Formulation: Functional Strategy and Strategic Choice Part IV. Strategy Implementation and Control 9. Strategy Implementation: Global Strategy 10. Strategy Implementation: Organizing and Structure 11. Strategy Implementation: Staffing and Directing 12. Evaluation and Control Part V. Introduction to Case Analysis 13. Suggestions for Case Analysis Part VI. Cases in Strategic Management