ENGLISH

Social Media Engagement For Dummies

By Aliza Sherman

Book information

Publisher
Wiley
Year
2013
ISBN
9781118530191, 9781118530238, 9781118530283, 9781118530269, 1118530195
Language
english
Format
EPUB
Filesize
25 MB (26000947 bytes)
Pages
\0
Time added
2020-07-26 19:24:52

Description

Put "engage" front and center in your social media marketing engagement strategies! When you focus on the engagement side of a social media marketing strategy, you'll build and grow relationships with followers and customers, craft content just for them, analyze how they're responding, and refocus and refresh your campaigns accordingly. This smart guide shows you how to do all that, and then some. From building trust to sparking conversation to using video and other tools, this creative book is a must read if you want to discover all that goes into the most important aspect of today's social marketing.Helps you build and foster social media relationships with potential customers, fans, followers, and current customersShows you how to spark actions, reactions, or interactions--and make things happenExplores the fundamentals, especially for do-it-yourself small-business owners and marketersCovers building trust and credibility, creating connections,...

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