ENGLISH

International and Cross-Cultural Management Research

By Jean-Claude Usunier

Book information

Publisher
Sage Publications Ltd
Year
1998
ISBN
0761952802, 9780761952800
Language
english
Format
PDF
Filesize
12 MB (12348352 bytes)
Series
SAGE series in Management Research
Edition
1
Pages
208\208
Time added
2016-06-29 09:41:46
International;Accounting;Economics;Exports & ImporResearch & Publishing Guides;Reference;InternationUsed & Rental Textbooks;Specialty Boutique;Managem

Description

Written for students and others wishing to do international and cross-cultural research in business and management, this book provides an accessible introduction to the major principles and practices. A cross-cultural perspective has become vital to most contemporary management research. The increasingly global business environment has led to both a greater practical need for international management research and a questioning of whether management science follows universal rules. This book addresses the particular characteristics of international management research, including the important role of culture. A key introduction provides a comprehensive overview of the background, major issues and different a

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