ENGLISH

Gap selling : getting the customer to yes : how problem-centric selling increases sales by changing everything you know about relationships, overcoming objections, closing and price

By Keenan.

Book information

Publisher
Sales Guy Publishing
Year
2018
ISBN
9781732891005, 1732891001
Language
english
Format
MOBI
Filesize
921 kB (943123 bytes)
Edition
First edition
Pages
237\0
Time added
2019-02-18 11:34:40
Direct marketing;Management;Consumer behavior

Description

Gap Selling is a game-changing book designed to raise the sales IQ of selling organizations around the world. In his unapologetic and irreverent style, Keenan breaks down the tired old sales myths causing today's frustrating sales issues, to highlight a deceptively powerful new way to connect with buyers. Today's sales world is littered with glorified order takers, beholden to a frustrated buyer, unable to influence the sale and create value. Gap Selling flips the script and creates salespeople with immense influence at every stage of the buying process  Read more...

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