ENGLISH

帅哥美女经济学

By [美]伊凡·米斯纳

Book information

Publisher
界图书出版公司·后浪出版公司
Year
2013
ISBN
9787510066320
Language
english
Format
PDF
Filesize
10 MB (10653340 bytes)
Pages
219\219
Time added
2019-07-19 02:25:05

Description

内容简介 · · · · · · 剖析两性社交误区背后的深层原因 学会跨过重重障碍成功与异性交往 历时4年、12000名商业人士参与调查研究， 揭示出两性社交上的惊人差异， 必将颠覆你对与异性社交的一般认识和做法。 两性在人际交往上虽然有不少共性，但是视角和动机却相差甚远，由此造成了两性在沟通和相互理解等方面的诸多障碍。《帅哥美女经济学》通过历时4年、12000多名商业人士参与的调查研究，揭示出一些惊人的重大发现。书中将个人的社交体验和调查数据相结合，为读者解读其中的意义。然后，将调查结果转化成指导两性的行动步骤，通过这些行动指南，形成他们各自的人际交往风格，从而使他们能够充分发挥自己的潜能。 本书组织布局独特，一位作者站在中立的立场，从人际交往的观念、动机、沟通、障碍、偏好、惯性、时间、跟进等方面分析调查结果，另外两位作者分别从男性和女性的角度就这些话题展开讨论，时而反驳，时而认可，充满令人捧腹大笑的幽默。阅读本书，从头到尾都会带给你内容非常丰富、令人非常愉快的体验。 ---------------------------------------------------------------------------------------- 伊凡·米斯纳以其深刻的洞察力，深入探讨了如何充分理解男性和女性之间的相似和不同之处，以及这对你的商业关系意味着什么。别让你的性别阻碍了你的社交能力！ ——哈维·麦凯，《与鲨鱼一起游泳》作者 社交在于关系，朴实而简单。以全新的视角和积极的态度理解异性，是建立持久的商业关系、获得更多成功的关键。你越早读到《帅哥美女经济学》这本书，你将越早获得成功。 ——约翰·格雷，《男人来自火星，女人来自金星》作者 无可挑剔的研究，以确凿的数据为佐证，充满令人捧腹大笑的幽默，包含如何让你的社交成果再上一个台阶的最新信息——《帅哥美女经济学》是21世纪必备的社交指南。 ——杰克·坎菲尔德，《心灵鸡汤》系列和《成功的法则》作者 伊凡·米斯纳对商业的态度，有一点我很喜欢——他是如此的专注！在这本非常棒的新书中，他从一个全新的、独特的视角来观察社交，告诉我们社交为何有用，如何起作用，为什么我们所有人都要像对待企业里最重要的职能一样认真地对待它，否则要为之付出代价。阅读这本书，送一本给朋友。这是我们所有要在这个很艰难、很艰难的世上谋求发展的人最重要的东西。 ——迈克尔·E·戈伯，《电子商务神话》作者 我从来不是一个把商业和娱乐混为一谈的人，但是有了这本书，就不可能不这样了——无论你读这本书是出于商业目的还是为了娱乐，《帅哥美女经济学》从头到尾都会带给你内容非常丰富、令人非常愉快的体验。 ——莉莎·尼可尔斯，《不管怎样！》作者 目录 · · · · · · 推荐语　1 作者简介　8 引言　001 第1章 个别现象成为整体观念　007 人人都想和睦相处　007 X 印象法则　014 寻找艳遇的最佳地方　019 第2章　两性的共性以及不同的视角和动机　029 社交对你的成功有作用吗？　029 社交成功　036 了解异性的社交风格　041 社交技巧　046 学习社交的方式　048 你是如何学习社交技巧的？　058 对社交的态度，依成功而论　061 多参加社交活动　063 经营社交网络　063 第3章　沟通：交易与关系　065 能见度、信誉度和盈利性的过程　065 关系是前提　068 循序渐进　070 社交过程的差异　086 生意与关系，依成功而论　097 先生意，后关系　098 生意与关系的平衡　101 第4章　特定性别的社交障碍　103 最佳社交时间　103 社交的好处超过时间安排上的不便　105 社交时间安排　108 家庭责任　110 家庭责任与社交的冲突　112 充分利用社交时间　113 安全问题　115 在社交场合缺乏安全感　116 我们处于弱势　117 第5章　不同观念形成不同喜好　121 对不同类型社交活动的偏好　121 有目的地参加活动　124 对过程的喜爱　125 介绍业务时考虑的重要品质　130 什么因素最重要　132 不只是生意　133 对社交的适应程度　135 两种观点的脱节　140 明白别人对自己的看法　141 第6章　男性和女性的社交惯性从何而来？　145 普遍认为的优势　145 最大的优势　146 出色的活动联络者　149 不同性别的弱点　151 将关系转变为商机　152 相信自己的价值　155 最重要的社交品质　159 三种特质　161 倾听和真诚　163 第7章　社交投资　167 投入社交的时间　167 行动、信念和知识　169 人际交往也是社交　173 第8章　有计划行事收获更多　175 运用系统　175 做事情要有方法　177 及时跟进　178 衡量是必需的　178 社交的投资回报　179 利用有限的时间　181 社交的有效性　183 时间多而成果少　185 管理好社交时间　　186 追踪与成功之间的关系　188 追踪全在于系统　190 系统在手，大不一样　195 第9章　在社交领域做最好的自己　199 研究结果的精华　199 一些建议　201 出版后记　203

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